Monthly Archives: January 2015

5 – You’re Having A Laugh

Don’t underestimate the power of laughter. Real laughter. Get it right and you can talk about anything, the listener will forgive your trespasses and they’ll talk about you with their friends. You’ll become their friends. One of the reasons Iain gets the calls he does is that he spends weeks, months, years, tickling them…not literally…it’s

3 – Katherine Talks ‘Content’

I hate the word ‘content’. It’s crept in over the last couple of years to replace more meaningful terms, like ‘stories’, ‘interviews’ or ‘features’. As far as I can tell, we might as well replace that word with ‘oh, just, you know, stuff’. To me, when someone says “We’ve got loads of content” what they’re